Book cover says "COMING IN 2025"

Coming soon…  in 2025

Ignite B2B conversions with emotion.

Is your team stuck with low conversion rates despite endless A/B tests and mountains of behavioral data?

It’s time to go beyond the numbers.

Your customers aren’t made of segments, reports or spreadsheets – they’re humans with emotional needs that are driving their decisions. Yes, even in B2B. 

My book will deliver a step-by-step methodology to uncover these needs and scale your conversions.

(Spoiler alert: Emotions sell, and they sell big time in B2B.)

You’ll get a proven, data-driven framework to optimize customer journeys that resonate deeply, transforming insights into a powerful CRO roadmap.

Ready to turn meaningful insights into conversions? This book is your key to maximizing real B2B growth.

Be the first to hear about the title and cover reveal, presale, and exclusive bonuses you won’t want to miss. 



Some of the worlds top brands have hired us to use this exact framework

Some of the worlds top brands have hired us to use this exact framework

“Talia Wolf is more than a conversion optimization wizard.

She’s a true trailblazer in the world of digital marketing. Her expertise and infectious enthusiasm continue to inspire and empower marketers to reach new heights. Get ready to be uplifted by Talia’s insights and take your marketing game to a whole new level!”

Edge of the Web Podcast

I’m Talia Wolf, founder and Chief Optimizer of GetUplift.

 

And I’m the creator of the Emotional Resonance Framework – a proven methodology that helps companies drive consistent, scalable growth by optimizing customer journeys with emotional intelligence.

After co-founding a successful conversion optimization agency and consulting for some of the world’s largest companies, I saw a common challenge: even the most brilliant businesses were missing out on conversions because they weren’t tapping into the emotional drivers behind customer decisions.

Simply put: emotion sells.

And most businesses were ignoring this scientific fact, missing out on a powerful lever for increasing conversions.

I created the Emotional Resonance Framework to solve that problem. It uses data-backed strategies to optimize entire customer journeys, helping companies like Thinkific, Bitly, Teamwork, CAtoNetworks, Atera and Sprout Social achieve higher conversions and sustainable growth.

In my upcoming book, I’m sharing the exact process I use with my clients – helping VPs of Growth, marketers and CMOs move beyond guesswork and guide their teams in implementing a structured, emotion-driven approach to conversion optimization.

With the insights and tools from this book, you’ll be able to steer your team toward deeper customer connections and drive measurable impact across every stage of the customer journey.



“GetUplift is building results across everything we do.”

“The team has incredible attention to detail and they challenge us, surfacing key opportunities and working across departments to make things happen. They’re as committed as we are — and that is all you can ask for. We’ve seen 172% increase in signups from our most valuable pages.”

Tara Robertson,
CMO at Teamwork

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