by Sophia Dagnon | Conversion Optimization
How do you know who your real audience is when your product can — technically — work for anyone and everyone? This is the question that led Upright — the world’s first biofeedback-based posture trainer — to GetUplift. And it’s a challenge a lot of D2C brands face....
by Christine | Conversion Optimization
Let’s kick things off with a mental image: it’s first thing in the morning. While drinking your first coffee of the day, you’re doing what most of us do — scrolling the feeds. You scroll your way past multiple ads: cat litter boxes, hair products, online yoga...
![How to write email sales funnels in 6 steps [with examples]](https://getuplift.co/wp-content/uploads/2022/10/Blog-post-visuals-.png)
by Martin Mbae | Conversion Optimization
You’ve heard it all before. If you want to build a great email sales funnel you’ve got to: foster a strong relationship with your reader, tell a compelling story, engage your audience and make them fall in love with you, And do about a million other vague-sounding...
by Talia Wolf | Conversion Optimization
I hear this almost every time I speak at conferences and workshops — “Cool Talia, I can see how emotional marketing works for B2C. But it doesn’t work in B2B, right?” It’s a simple and common misconception about B2B buyers. They’re often viewed as methodical thinkers...
by Talia Wolf | Conversion Optimization
If you want people to use (and love) your software, they need to know who you are. The more packed your space, the harder it is to get noticed. And, to put it mildly, the project management software space is pretty full — Asana, Monday, ClickUp, Wrike and about 400...
![10 Powerful Ways To Drive Traffic To Your Sales Funnel [Without Paid Ads]](https://getuplift.co/wp-content/uploads/2022/05/Featured-Image.png)
by Christine | Conversion Optimization
It sucks to pour so much time and effort into creating a landing page and irresistible offer for your sales funnel only to be met by crickets when everything goes live. Sure, you could silence ‘em crickets by putting out paid ads. But paid ads and small budgets don’t...
