by Talia Wolf | Conversion Optimization
This may not surprise you, but it can be almost 7 times more cost effective to retain an existing customer than acquire a new one. (Markin Blog, 2020) Turns out, the probability of an existing customer making a purchase is about 60-70 percent. Your likelihood of a...
by Talia Wolf | Conversion Optimization
Let’s talk about landing pages. If you’re an entrepreneur, coach, consultant, or small business owner (and in the business of converting prospects into customers), you need a landing page. And, just so we’re on the same page: A landing page is a single webpage...
by Talia Wolf | Conversion Optimization
It’s morning. You grab a cup of coffee (or tea, if you’re anything like me) and you open your inbox. Big Mistake. (closes laptop immediately – hope it self-destructs), DOZENS of emails. Some are from clients or a colleague or two… the majority though, are from...
by Talia Wolf | Conversion Optimization
“Grow your email list”, “Your email list is the most important commodity you own”, “Email marketing is the most high-converting channel for business”, “You don’t have an email list???” ☝️ Those up there, are the never ending messages we get on...
by Alex King | Conversion Optimization
With 500 hours of content uploaded every single minute to YouTube, and the fact that 70% of the videos you watch, are influenced by YouTube’s AI recommendation engine (according to its CPO), it’s no wonder why it’s so hard to get more views on Youtube. So while you...
by Jason Quey | Conversion Optimization
How do you make your business stand out and attract leads and customers when everybody else is fighting for the same bits of attention? We live in an age of fierce global competition. The barrier to entering the market today has never been lower. Plenty of your...
