by Talia Wolf | Conversion Optimization
If you’re spending most of your time optimizing landing pages, forms, and checkout flows, you need to hear this: You’re missing out on a crucial new part of your job. I don’t say this to be dramatic. I say it because I’ve been doing conversion optimization for over a...
by Talia Wolf | Conversion Optimization
When I began my journey as a conversion rate optimization specialist years ago, I made the same mistakes as other optimizers. I’d find a leak in Google Analytics and test random stuff based on: ‘Best practices’ I read on different blog posts Hunches and gut feelings...
by Talia Wolf | Conversion Optimization
Come hang out with me Monday, December 5th, 11am EST. and you’re invited. Here’s what you can expect from the webinar: A deep dive into the biggest mistakes marketers make when optimizing their sites, pages and funnels. The emotional targeting...