by Christine | Conversion Optimization
It sucks to pour so much time and effort into creating a landing page and irresistible offer for your sales funnel only to be met by crickets when everything goes live. Sure, you could silence ‘em crickets by putting out paid ads. But paid ads and small budgets don’t...
by Talia Wolf | Business, Conversion Optimization
There are a lot of resources out there telling you how to create a sales funnel. And you’ll often see these resources use the term lead magnet. But a lead magnet isn’t the ONLY way to create a sales funnel that results in more traffic, sales, and passive income. In...
by Jen Havice | Conversion Optimization
A little before my birthday, I found this in my inbox: I get sucked in by the cupcake and the coupon code. My lizard brain takes over… or maybe it’s my stomach. Don’t tell me this hasn’t happened to you before. Sure, the copy doesn’t tell me anything about this...