social media listening

Social Listening: How to Increase Conversions Using Social Media Insights

Talia Wolf Conversion Optimization 0 Comments

Imagine being able to tap into the real conversations people are having about your brand or industry Seeing what they hate, what annoys them, what grabs their attention or what they expect from a solution like yours. It’s insights like these that can give you that killer headline for your landing page… Tell you exactly what testimonials you need on your website, Help you optimize your sales funnel, email outreach and even your actual product. These kind of insights are what businesses pay a LOT of money for. Thing is, there’s a simple and free …

snapchat conversion rules

3 Snapchat Marketing Rules You Need to Follow

Talia Wolf Conversion Optimization, Social Media 1 Comment

When I started using Snapchat I didn’t intend for it to be a marketing channel. I was still using it for taking adorable photos of my dog ‘Loki’ when I started getting requests for conversion optimization tips from people. At first it was 1 or 2 people a week, however 35 days later I get 5-10 questions a day and I’ve been using Snapchat to answer people’s questions, give short optimization and AB testing guides and have ongoing discussions with marketers all over the world. During these 35 days I’ve …